what a SMART way to re-brand ALDO SHOES! i am a firm BELIEVER in EXPENSIVE SHOES. i despise STEVE MADDEN junky leather and would rather STARVE for a LOUB. but with JESSIE STAM ,shot by TERRY RICHARDSON for ALDO, things may be LOOKING UP in the CHEAP shoe ARENA. this campaign inspires me to cruise AN ALDO STORE soon. GREAT NEW PERSPECTIVE proves that a SUPERMODEL and A FAMOUS PHOTOGRAPHER can ENLIGHTEN us to a BRAND. (maybe STEVE MADDEN should take a hint ) JESSIE STAM also has her own MARC JACOBS bag the designer named after her! it's called "THE STAM" of course!
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